Tokidoki is a beautiful manga and Kawai brand, which means “sometimes” in Japanese. Simone Legno is the creative director and co-founder of the brand. He has always had a deep love of Japan and fascination with world cultures, chose the word because he feels “everyone waits for moments that change one’s destiny, by chance or by meeting a new person”. Born in Rome, Italy, Simone drew incessantly as a child. The boxes of chewed, broken and unsharpened pencils he adored as a kid were the beginnings of a passion for art that led to the eventual creation of tokidoki.it, Legno’s online portfolio which quickly grew into a globally distributed brand.
The manga style illustrations are extremely popular in young children and teenager, and the Tokidoki stationery range is just exquisite!
Choose from a journal, a postcard book to partly colour in or a brilliant origami paper pack!